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P2P work mode

Backgrounds

Backgrounds

Bybit's P2P platform's primary goal was to provide users with a flexible and efficient way to trade their crypto assets with a variety of payment options. On this platform, users can post offers to buy or sell cryptocurrency, while others can take up these offers to buy or sell crypto, similar to a maker and taker system in the exchange market. It is worth noting that although users can access all roles with some KYC limitations, the majority of users on the platform are takers or buyers, as buying crypto through P2P is the easiest way for newcomers to try out flexible payment options in lots of market.

Problems

Problems

Our team initially prioritized the needs of takers in order to attract new users, especially those new to cryptocurrency who could use P2P as an entry point. However, our research team's interviews revealed that we needed to improve the experience for makers as well. While makers represent a smaller user group, they contribute the same transaction volume and attract more takers to the platform. One issue we identified is that makers need to stay active on the platform to maintain their merchant rating and credit. However, they also need breaks and often have regular working hours, making it difficult to manually remove and re-launch their offers.

Makers on the platform experience the pain point of needing to manually remove and relaunch every offer on a daily basis, causing difficulties in their business efficiency.

Roles

Roles

As the product designer, I studied and organized the feedback from both the business operation team and UX research team. Then, I designed the user flows, created wireframes and interaction specs, and developed final mockups. I also worked with the development team to ensure practicality and planned these new features into multiple stages based on resource availability.

Identified core pain points > flows > wireframes > final mockup delivery

From a UX perspective, there were two primary tasks for this project. Firstly, to organize and comprehensively integrate the different feedback from the operation and research teams since they were pointing towards the same core issue but with different expressions. Secondly, to develop an interaction component that is scalable, flexible for the diverse scenario, yet easy to learn for the makers.

Designs

Designs

At first, the requirement from business and PM side is simply to add a settings features for users to decide their working hours as merchant on Google Map because that those users told PM that they sometimes forget about removing the “ads”. But after digging in with interviews report, we found out that users’ need are actually more than that.

At first, the requirement from Operation team and PM side is simply to add a settings features for users to decide their working hours as merchant on Google Map because that those users told PM that they sometimes forget about removing the “ads”. But after digging in with interviews report from research team, I found out that users’ need might actually more than that.

Turning work mode on and off fast should be considered and used more frequently than being able to setup a routine operation time.

So, rather than merely setting up the operation hours, I proposed using a switch as the major status controller while providing advanced setting for users who run their business with regular operation hours.

Secondly, there is still a certain portion of makers who treat their business more than just a casual thing. Our business operation team has talked with some of them and found out that although they usually have regular work hours, they sometimes forget to take their offers from the market, resulting in complaints and appeals due to their inability to respond or execute transaction requests. Therefore, in addition to the manual work mode switch, helping them set up an automatic, planned work mode switcher based on a clock would also be very valuable.

As we can see in the anatomy spec, that UI provide two part of controlling, first is fast and convenient to switch working mode on and off. While the second could provide a further more complicated plan for the long term automatic switch as below, for instance.

Turning work mode on and off fast should be considered and used more frequently than being able to setup a routine operation time.

For the last part, we have to provide the hint when users are back to the platform when it's in the rest mode. To guide the users if she needs all the offers back to the market.

Retro

Retro

It's a small-scale project, but in general, I think it's a critical one for the P2P product team. We are taking the feedback from our users and making improvements for the makers. It means a lot that we are not only sticking to the original business strategy but also making our product better in an agile way.

Taking the feedback from users seriously would definitely help. There are more than one kind of user who are using your product.

Retrospectively, I have some desired improvements that could be implemented if we have more resources in the future. Currently, P2P uses a lot of popup modals on its website, which may not be the most ideal interaction method. However, due to the priority and scale of this project, we were not able to make significant changes to the interactive behavior that could potentially affect other aspects of the platform.

Overall, I am proud that my designs were able to provide helpful solutions to address user problems, rather than just giving them what they asked for, even if it may have been easier for both design and development teams.

Dig deeper to find the real problem.

Tzer-Ruey Chen

2023